Your choice of an affiliate product owned by another merchant provides you with a quick start for your home based business. Thousands of marketers with an Internet business never have their own product or software.
You’re able to begin your business quickly as an affiliate marketer because another merchant desires new customers and will gladly pay you handsome commissions for new sales. It’s what we call a win/win for both you and the product owner.
However, we’re interested in building value for YOUR home based business long term not just commissions earned today for selling another merchants product. How is that possible? Glad you asked and it’s not all that difficult when you set up your home business correctly.
Always have your own website with a squeeze page for every prospect or future customer to sign up for YOUR email list. You’ll want each of them to come by your place (YOUR website) and simply drop off their name and email address (on your sign up form) BEFORE you give them the link to your affiliate product.
Isn’t this wasting time? Good question! Absolutely not. This ONE step is the key to your list building effort rather than being merely an affiliate product salesperson. Your goal should be to communicate long term with everyone that you can attract to various affiliate product offers you suggest.
Think of yourself as the builder of a super niche rather than just selling a few products owned by another merchant. It’s true that some affiliate marketers are not this savvy in building their future business. Just imagine having 10K people signed up on YOUR email list for future business.
Obviously, nothing is ever as easy as you think. Building your business will take either money to attract new customers or your time and effort working on free sites. Most of us begin our business without customers but assume we can lure them into our front door with great product offers or lower prices that will attract them to us.
Many affiliate marketers eventually design their own product themselves or hire a specialist who can do it for them. Rather than stay in the affiliate arena they become owners where 100% commissions are earned for their home business.
Once you switch from affiliate to product owner it becomes your option to pay other affiliate marketers a percentage of income to represent your product. Some product owners have hundreds of folks selling for them which is the ultimate team effort when it’s a win/win for everyone.
Now, you have a different type of customer who expects your attention to detail as well as quick payment of commissions when affiliate marketers help you to sell your product. Your goal now is to keep this group happy as affiliate team members by sending them the latest statistics on sales, maybe a newsletter from your office to motivate their sales effort on your behalf.
Top affiliates expect extra attention, bonuses on top of commissions when they exceed the norm or average recruit. Everyone needs a little push to work harder, earn more commissions, be a team leader.
In the world of Internet marketing some merchants hold webinars, weekly training sessions for all their new recruits as well as their seasoned sales staff to share tips and advice for success.