Book of Donmon Teith

Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorith

Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorith

Now, a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of mar

This easy-to-follow guide provides R and Python recipes to help you learn and apply the top languages in the field of data analytics to your work in Microsoft P

This book provides an introduction to quantitative marketing with Python. The book presents a hands-on approach to using Python for real marketing questions, or