Book of Donmon Teith

The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented

Learn about concepts, management, and commerce in The Business Book. Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a s

This important Handbook explores new and emerging directions in both brand management research and practice. It encompasses a diverse set of approaches includin

The four-volume set LNCS 11583, 11584, 11585, and 11586 constitutes the proceedings of the 8th International Conference on Design, User Experience, and Usabilit