Book of Donmon Teith

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Colonial Advertising & Commodity Racism is the latest volume in LIT Verlag's series Racism Analysis - Series B: Yearbooks. This series explores racial discrimin

Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book

Mandated agricultural commodity promotion programs - such as «Got Milk» - are highly visible, economically important, and controversial. In recent years, thes

This provocative and theoretically sophisticated book reveals how capitalism produced and sustained a culture of its own in the nineteenth and early twentieth c