Book of Donmon Teith

Not only examines how to analyze industry structure and how todetermine your company's competitive position within it, but alsodetails how to use such analysis

In this long-awaited book from the world’s premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to const

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-orie

You are just one small step away from the life you know you deserve. It's time to leverage your life. Life Leverage means taking control of your life, easily ba