International Advertising

International Advertising
Author :
Publisher : SAGE
Total Pages : 423
Release :
ISBN-10 : 9780761912453
ISBN-13 : 0761912452
Rating : 4/5 (452 Downloads)
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Book Synopsis International Advertising by : John Philip Jones

Download or read book International Advertising written by John Philip Jones and published by SAGE. This book was released on 2000 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: A handbook of the theory and practice of international advertising linked to overall trends in business globalization.


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