Gender Considerations and Influence in the Digital Media and Gaming Industry

Gender Considerations and Influence in the Digital Media and Gaming Industry
Author :
Publisher : IGI Global
Total Pages : 357
Release :
ISBN-10 : 9781466661431
ISBN-13 : 1466661437
Rating : 4/5 (437 Downloads)

Book Synopsis Gender Considerations and Influence in the Digital Media and Gaming Industry by : Prescott, Julie

Download or read book Gender Considerations and Influence in the Digital Media and Gaming Industry written by Prescott, Julie and published by IGI Global. This book was released on 2014-06-30 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Occupational segregation is an important issue and can be detrimental to women. There is a strong need for more women in science, engineering, and information technology, which are traditionally male dominated fields. Female representation in the computer gaming industry is a potential way to increase the presence of women in other computer-related fields. Gender Considerations and Influence in the Digital Media and Gaming Industry provides a collection of high-quality empirical studies and personal experiences of women working in male-dominated fields with a particular focus on the media and gaming industries. Providing insight on best methods for attracting and retaining women in these fields, this volume is a valuable reference for executives and members of professional bodies who wish to encourage women in their career progression.


Gender Considerations and Influence in the Digital Media and Gaming Industry Related Books

Gender Considerations and Influence in the Digital Media and Gaming Industry
Language: en
Pages: 357
Authors: Prescott, Julie
Categories: Social Science
Type: BOOK - Published: 2014-06-30 - Publisher: IGI Global

DOWNLOAD EBOOK

Occupational segregation is an important issue and can be detrimental to women. There is a strong need for more women in science, engineering, and information t
Branded Male
Language: en
Pages: 257
Authors: Mark Tungate
Categories: Business & Economics
Type: BOOK - Published: 2008-02-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

The male market is exploding. Thanks to emerging social and cultural trends, men are becoming consumers to reckon with. In 1990 only 4% of men claimed to regula
The Manager's Guide to Competitive Marketing Strategies
Language: en
Pages: 426
Authors: Norton Paley
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Thorogood Publishing

DOWNLOAD EBOOK

HOW TO MAKE YOUR BUSINESS MORE PROFITABLE AND SUCCESSFUL THROUGH MARKETING.
Gamification: Concepts, Methodologies, Tools, and Applications
Language: en
Pages: 2250
Authors: Management Association, Information Resources
Categories: Computers
Type: BOOK - Published: 2015-03-31 - Publisher: IGI Global

DOWNLOAD EBOOK

Serious games provide a unique opportunity to engage students more fully than traditional teaching approaches. Understanding the best way to utilize games and p
Digital Marketing Strategies for Fashion and Luxury Brands
Language: en
Pages: 483
Authors: Ozuem, Wilson
Categories: Business & Economics
Type: BOOK - Published: 2017-10-31 - Publisher: IGI Global

DOWNLOAD EBOOK

Online shopping has become increasingly popular due to its availability and ease. As a result, it is important for companies that sell high-end products to main