Marketing Management

Marketing Management
Author :
Publisher : S. Chand Publishing
Total Pages : 560
Release :
ISBN-10 : 9788121932448
ISBN-13 : 8121932440
Rating : 4/5 (440 Downloads)
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Book Synopsis Marketing Management by : R S N Pillai

Download or read book Marketing Management written by R S N Pillai and published by S. Chand Publishing. This book was released on 2010 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in simple and conversational language.Main points are given in Bold Letters or in Boxes. Themes are easily understandable, even to a lay-man.A good number of case studies are included and each chapter has been discussed in detail & discussed throughly.


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