India's Middle Class

India's Middle Class
Author :
Publisher : Routledge
Total Pages : 391
Release :
ISBN-10 : 9781136704833
ISBN-13 : 1136704833
Rating : 4/5 (833 Downloads)

Book Synopsis India's Middle Class by : Christiane Brosius

Download or read book India's Middle Class written by Christiane Brosius and published by Routledge. This book was released on 2012-06-12 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the complexities of lifestyles of the upwardly mobile middle classes in India in the context of economic liberalisation in the new millennium, by analysing new social formations and aspirations, modes of consumption and ways of being in contemporary urban India. Rich in ethnographic material, the work is based on empirical case-studies, research material, and illustrations. Offering a model of how urban cosmopolitan India might be studied and understood in a transnational and transcultural context, the book takes the reader through three panoramic landscapes: new ‘world-class’ real estate advertising, a unique religious leisure site — the Akshardham Cultural Complex, and the world of themed weddings and beauty/wellness, all responses to India’s new middle classes’ tryst with cosmopolitanism. The work will be of particular interest to scholars and researchers in sociology, South Asian studies, media studies, anthropology and urban studies as also those interested in religion, performance and rituals, diaspora, globalisation and transnational migration.


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