Download or read book The American Television Industry written by Michael Curtin and published by Bloomsbury Publishing. This book was released on 2017-11-07 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.