Download or read book An Executive's Primer on the Strategy of Social Networks written by Mason Carpenter and published by Business Expert Press. This book was released on 2009-06-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book defines social networking and social capital and helps you understand the relationship between them. Learn how to leverage the logic and structure of social networks through extensive discussions of current successful models in action and enhance your strategies and competitive advantage. This book is a single concise resource that covers both social network and social capital and helps you understand the relationship between them.