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Language: en
Pages: 321
Pages: 321
Type: BOOK - Published: 2013-10-15 - Publisher: Henry Holt and Company
Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors Wh
Language: en
Pages: 289
Pages: 289
Type: BOOK - Published: 2013-10-18 - Publisher: Routledge
Big-budget, spectacular films designed to appeal to a mass audience: is this what - or all - blockbusters are? Movie Blockbusters brings together writings from
Language: en
Pages: 308
Pages: 308
Type: BOOK - Published: 2012-03-08 - Publisher: Pelican Publishing Company, Inc.
A guide to creating "ever-cool" entertainment. An asset to entertainment executives or anyone aiming to create the next big hit, this book offers guidelines for
Language: en
Pages: 368
Pages: 368
Type: BOOK - Published: 2004-12-07 - Publisher: Simon and Schuster
It's a typical summer Friday night and the smell of popcorn is in the air. Throngs of fans jam into air-conditioned multiplexes to escape for two hours in the d
Language: en
Pages: 376
Pages: 376
Type: BOOK - Published: 2010-04-15 - Publisher: Wayne State University Press
Considers the history of the American blockbuster—the large-scale, high-cost film—as it evolved from the 1890s to today. The pantheon of big-budget, commerc