Download or read book Bridging Differences written by William B. Gudykunst and published by SAGE. This book was released on 2004 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fourth edition builds on the strengths of the previous editions and provides state-of-the-art knowledge about intergroup communication. It brings a strong skills-oriented approach to improving communication effectiveness between people from different groups (cultures, ethnic groups, social classes).