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This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtai
Secrets of Customer Relationship Management
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When executives hear the term "customer relationship management" (CRM), they often break out in a cold sweat amid visions of six- or seven-figure implementation
Client Relationship Management
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This book reveals how to truly excel at meeting client needs and lock in future business, client testimonials, increased referrals and client loyalty. Insightfu
Customer Relationship Management Systems Handbook
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Effective Client Management in Professional Services
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How do firms become Client-centric? Effective Client Management in Professional Services is about putting the Client first, everywhere, in the activities of pro