Crafting Strategy

Crafting Strategy
Author :
Publisher : Cambridge University Press
Total Pages : 263
Release :
ISBN-10 : 9780521116558
ISBN-13 : 0521116554
Rating : 4/5 (554 Downloads)

Book Synopsis Crafting Strategy by : Loizos Heracleous

Download or read book Crafting Strategy written by Loizos Heracleous and published by Cambridge University Press. This book was released on 2011-06-02 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a theoretically informed approach to creative strategizing based on building metaphorical structures that represent organizations.


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