Book of Donmon Teith

This book discusses how businesses and marketers can deploy emotional intelligence as a marketing tool to co-produce service for enhancing customer experience a

"The Role of Emotional Intelligence in Digital Marketing" is a compelling and enlightening eBook that explores the critical connection between emotional intelli

Societal marketing has gained widespread recognition in the marketing discipline both in academia and the professional industry. The Handbook of Research on Con

Welcome, marketing professionals and emotional beings! Have you ever wondered why you're drawn to specific marketing strategies or struggle with certain aspects

With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their cu