Frugal Innovations for the 'unserved' Customer: an Assessment of India's Attractiveness as a Lead Market for Cost-effective Products
Author | : Rajnish Tiwari |
Publisher | : |
Total Pages | : |
Release | : 2012 |
ISBN-10 | : OCLC:875596964 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Book Synopsis Frugal Innovations for the 'unserved' Customer: an Assessment of India's Attractiveness as a Lead Market for Cost-effective Products by : Rajnish Tiwari
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