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Gain the Edge!
Language: en
Pages: 388
Authors: Martin Latz
Categories: Business & Economics
Type: BOOK - Published: 2004-05-10 - Publisher: St. Martin's Press

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"Martin Latz's Gain the Edge! is the best book I've ever read on negotiation strategy. If you negotiate for a living or only occasionally, Latz gives you the to
The Trust Edge
Language: en
Pages: 368
Authors: David Horsager
Categories: Business & Economics
Type: BOOK - Published: 2012-10-09 - Publisher: Simon and Schuster

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"Originally published in 2009 by Summerside Press."
Copycats
Language: en
Pages: 251
Authors: Oded Shenkar
Categories: Business & Economics
Type: BOOK - Published: 2010 - Publisher: Harvard Business Press

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"In business, imitation gets a bad rap: some business leaders see imitators as 'me too' players forced to copy because they have nothing original to offer. In C
Emotional Branding
Language: en
Pages: 328
Authors: Daryl Travis
Categories: Business & Economics
Type: BOOK - Published: 2000 - Publisher: Crown Business

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How do you launch a product in today's ultra-competitive and often saturated markets, break through the clutter, and develop strong and lasting customer loyalty
The Specific Edge
Language: en
Pages: 120
Authors: Mike Wien
Categories:
Type: BOOK - Published: 2014-09-17 - Publisher:

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Many people have the misconception that success is the result of innate talent, dumb luck, or a magic formula. In reality, winners succeed through a combination