Book of Donmon Teith

This pioneering Handbook details the origins of the concept of frugal innovation, its emergence as an academic field of interest, and the driving forces behind

This pioneering Handbook details the origins of the concept of frugal innovation, its emergence as an academic field of interest, and the main driving forces be

Customers are increasingly seeking "low-cost, high-quality" or what is known as frugal products that meet the buyer's needs while reducing the associated cost o

This book discusses several product development strategies and tools employed by organizations around the world to implement frugal innovations. Over the past d

Frugal innovation is a way that companies can create high-quality products with limited resources. Once the preserve of firms in poor markets, Western companies