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Key Account Management in the Financial Services Industry
Language: en
Pages: 344
Authors: Peter Cheverton
Categories: Business & Economics
Type: BOOK - Published: 2004-11-03 - Publisher: Kogan Page Publishers

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Peter Cheverton's Key Account Management (3rd edition 2004) has established itself as the leading book on the subject. The idea for this new book was prompted b
Key Account Management in Financial Services
Language: en
Pages: 356
Authors: Peter Cheverton
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: Kogan Page Publishers

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Peter Cheverton's Key Account Management (3rd edition 2004) has established itself as the leading book on the subject. The idea for this new book was prompted b
Implementing Key Account Management
Language: en
Pages: 353
Authors: Javier Marcos
Categories: Business & Economics
Type: BOOK - Published: 2018-08-03 - Publisher: Kogan Page Publishers

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Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management
Epz Key Account Management in the Financial Services Industry
Language: en
Pages:
Authors: Peter Cheverton
Categories:
Type: BOOK - Published: 2005-01-01 - Publisher:

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Global Account Management
Language: en
Pages: 256
Authors: Peter Cheverton
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Kogan Page Publishers

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Global Account Management explains the challenges of establishing a global account strategy and guides the reader through the process of decisions and actions r