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Language: en
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Language: en
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Type: BOOK - Published: 2019-08-05 - Publisher: Vernon Press
This book bridges the disciplines of economics and marketing and brings them to bear on the analysis of contemporary business problems. The world has changed dr
Language: en
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Handbook of the Economics of Marketing, Volume One: Marketing and Economics mixes empirical work in industrial organization with quantitative marketing tools, p
Language: en
Pages: 0
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Type: BOOK - Published: 1998 - Publisher: Edward Elgar Publishing
A collection of important articles in the economics of marketing, first published in various journals between 1939 and 1993. Articles are in sections on the his
Language: en
Pages: 374
Pages: 374
Type: BOOK - Published: 2012-03-29 - Publisher: Routledge
Free-market economics has attempted to combine efficiency and freedom by emphasizing the need for neutral rules and meta-rules. These efforts have only been par