Book of Donmon Teith

Compiled by the regular "Tonight Show" guest host, this collection lampoons strange headlines, photos, and ads that somehow manage to find their way into Americ

Headlines are the most important part of every ad, web page, blog, newspaper ad, sales letter, brochure and more. Without a compelling headline, the rest of you

From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline ma

“A well-tuned mandolin of a gothic adventure.” —Washington Post On the morning of her seventieth birthday, Georgianna Grove receives an unexpected letter