Book of Donmon Teith

Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and p

This volume provides a unique synthesis of the relevant literature from academic studies in the fields of political science, marketing, advertising, speech comm

Americans tend to see negative campaign ads as just that: negative. Pundits, journalists, voters, and scholars frequently complain that such ads undermine elect

As part of the study of emotions and politics, this book explores connections between affect and cognition and their implications for political evaluation, deci

Essays from the Stoic philosopher instructing how to find happiness in a world full of adversity. Lucius Annaeus Seneca (4 BCE–65 CE) was a Roman Stoic philos