Download or read book Now All We Need Is a Title written by André Bernard and published by W. W. Norton & Company. This book was released on 1996 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Andr� Bernard has researched the stories behind more than one hundred of the most famous titles in the English language to produce a fascinating volume rich in literary anecdote and publishing lore. The Great Gatsby was almost titled Trimalchio in West Egg, while some unknown editor told William L. Shirer, "Please God, don't ask us to publish a book called The Rise and Fall of the Third Reich." It's a wonderful romp among the literary monuments.Raymond Chandler to Alfred A. Knopf: "I'm trying to think of a good title for you to want me to change."