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Language: en
Pages: 185
Pages: 185
Type: BOOK - Published: 2006-12-20 - Publisher: SAGE
Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing Media connects the social and technological
Language: en
Pages: 492
Pages: 492
Type: BOOK - Published: 2007 - Publisher: Peter Lang
From Web sites to wikis, from podcasts to blogs, Internet-based communication technologies are changing the way today's public relations campaigns are conceived
Language: en
Pages: 257
Pages: 257
Type: BOOK - Published: 2007-10-03 - Publisher: Kogan Page Publishers
Evaluating Public Relations, now published with the CIPR as part of the PR in Practice series, advises PR practitioners at all levels how to demonstrate clearly
Language: en
Pages: 244
Pages: 244
Type: BOOK - Published: 2001 - Publisher: Kogan Page Publishers
This title aims to bridge the gap between action and analysis for public relations and the Internet. It covers up-to-date research and gives practical advice on
Language: en
Pages: 288
Pages: 288
Type: BOOK - Published: 2009-05-03 - Publisher: Kogan Page Publishers
The internet has totally revolutionized the practice of public relations. This revolution has not only affected the way PR professionals communicate but has cha