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If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants
Retail Store Advertising
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Retail Marketing and Branding
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Retail Marketing and Branding

Authors: Jesko Perrey
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Type: BOOK - Published: 2013-01-02 - Publisher: John Wiley & Sons

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Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketin
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In The New Rules of Retail, industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is