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Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to da
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Type: BOOK - Published: 1997 - Publisher: Manchester University Press
Using examples such as the Wonderbra advertisements and the film Waterworld, Bignell presents an investigation of the critical approach to contemporary media st
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Type: BOOK - Published: 2010-12-20 - Publisher: Springer
Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis.
Language: en
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Pages: 188
Type: BOOK - Published: 2008-09-18 - Publisher: Springer Science & Business Media
The author discusses the existing theoretical approaches of semiotically informed research in HCI, what is useful and the limitations. He proposes a radical ret
