Book of Donmon Teith

The synergy of smartphone, mobile applications (apps) and Augmented Reality (AR) technology has the potential to mediate tourism experiences to great extents. T

​The papers presented in this volume advance the state of the art in social media and Web 2.0, electronic tourism marketing, web site and search engine optimi

Traditionally, tourism media has referred to the image of destinations constructed through media texts such as brochures and postcards, with increasing attentio

The book draws together writers from different backgrounds and interdisciplinary interests and research methodologies, as a consequence, the book provides a mod

Living in a world that is increasingly ‘on the move’ means that many of us now rely on mobile devices, social media, and networking technologies to coordina