Download or read book Principles and Practice of Sport Management written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2005 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook describes the skill sets needed by the professional sports manager, and surveys the various subdisciplines within the sports management field. The 21 chapters discuss financial and legal principles, high school and collegiate sports, facility and event management, broadcasting, and the health and fitness industry. The second edition u