Book of Donmon Teith

Lavrakas presents an applied approach to conducting telephone surveys. He details a highly routinized process for planning and implementing telephone surveys th

The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and profe

To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vas

Written with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is

- Thema des Buches sind methodische Ansätze für telefonische Umfragen - geschrieben von international tätigen Fachleuten aus Privatwirtschaft, Behörden und