The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit

The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit
Author :
Publisher :
Total Pages : 189
Release :
ISBN-10 : OCLC:1036742899
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit by :

Download or read book The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit written by and published by . This book was released on 1995 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Monster Under the Bed is packed with examples of companies like AT&T and Arthur Andersen that are riding the crest of this powerful new wave by creating and marketing products and services that make their customers smarter and their businesses more profitable.


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