The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit
Author | : |
Publisher | : |
Total Pages | : 189 |
Release | : 1995 |
ISBN-10 | : OCLC:1036742899 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Book Synopsis The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit by :
Download or read book The Monster Under the Bed: how Business is Mastering the Opportunity of Knowledge for Profit written by and published by . This book was released on 1995 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Monster Under the Bed is packed with examples of companies like AT&T and Arthur Andersen that are riding the crest of this powerful new wave by creating and marketing products and services that make their customers smarter and their businesses more profitable.