Download or read book Advertising the Black Stuff in Ireland 1959-1999 written by Patricia Medcalf and published by Reimagining Ireland. This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyses the influence of the Guinness brand's provenance on advertising campaigns aimed at consumers living in Ireland between 1959 and 1999, and the extent to which Guinness's advertising has influenced Irish culture and society.