Download or read book Change (the) Management: Why We as Leaders Must Change for the Change to Last written by Al Comeaux and published by Lioncrest Publishing. This book was released on 2020-05-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's a reason two-thirds of organizational change initiatives are unsuccessful and an estimated $2 trillion is wasted on change each year: change efforts are largely one-dimensional. Now, Change (the) Management brings a second dimension to the conversation. In addition to setting rational goals, leaders also must become deeply involved in the change process--not outsourcing it to others. They must pull their people through the change, reaching them on an emotional level rather than pushing change on their people transactionally. With well-told stories that illustrate the need for this fundamentally new way of thinking, this book finally speaks straight to leaders to help them re-think how to manage change...and even how to lead every day. Instead of drawing on the work of outside observers, Change (the) Management draws on the author's decades of experience in-seat as a change champion and senior executive at well-known companies as well as decades of research on the subject of organizational change.