How Stella Saved the Farm

How Stella Saved the Farm
Author :
Publisher : St. Martin's Press
Total Pages : 163
Release :
ISBN-10 : 9781250022240
ISBN-13 : 125002224X
Rating : 4/5 (24X Downloads)

Book Synopsis How Stella Saved the Farm by : Vijay Govindarajan

Download or read book How Stella Saved the Farm written by Vijay Govindarajan and published by St. Martin's Press. This book was released on 2013-03-12 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in organizations of all types—public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people. The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates. The main characters in the story—Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea—are all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest. It's a story that can be enjoyed by anyone. How Stella Saved the Farm delivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.


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