Language in International Business

Language in International Business
Author :
Publisher : Edward Elgar Publishing
Total Pages : 268
Release :
ISBN-10 : 9781784710996
ISBN-13 : 1784710997
Rating : 4/5 (997 Downloads)

Book Synopsis Language in International Business by : Rebecca Piekkari

Download or read book Language in International Business written by Rebecca Piekkari and published by Edward Elgar Publishing. This book was released on 2014-11-28 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the internationalizing firm. Several perspectives are explored, including the individual, the firm


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