Download or read book Memphis Type History written by Caitlin L. Horton and published by . This book was released on 2014-10-31 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Older areas of Memphis are peppered with retro neon signs, murals with business names and logos, and other architectural remnants of the city's past. . . . Each chapter features a painting of an iconic sign by Rebecca Phillips, as well as historical images and additional current-day photographs by Jeremy Greene. The history of the sign and they places they represent are told through personal stories. Featured signs include the Universal Life Insurance Company sign on M.L.K. Jr. Avenue, the old Chicago Pizza Factory sign that was replaced with Chiwawa's "Midtown Is Memphis" sign, the sputnik sign at Joe's Wines and Liquors, the Drink-n-Drag sign on Club Spectrum, and the Skateland roller skate. -- Memphis Flyer.