Book of Donmon Teith

Volume 4 of this series is indispensable for all wishing to improve their focus group moderating skills. This book provides an overview of critical skills neede

As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the techni

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-se

This book spans nearly 35 years of Naomi's experiences as a moderator and a trainer of qualitative researchers. It covers a full range of QREs (Qualitative Rese

`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next