Download or read book Secret Formulas of the Wizard of Ads written by Roy H. Williams and published by Wizard of Ads. This book was released on 1999 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.