Download or read book Studyguide for Preface to Marketing Management by Peter, J. Paul, Isbn 9780078028847 written by Cram101 Textbook Reviews and published by Cram101. This book was released on 2013-01-01 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Never HIGHLIGHT a Book Again! Virtually all of the testable terms, concepts, persons, places, and events from the textbook are included. Cram101 Just the FACTS101 studyguides give all of the outlines, highlights, notes, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanys: 9780078028847 .