Download or read book The Great Sellers Playbook written by Joe Barhoum and published by Joe Barhoum. This book was released on 2020-05-20 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the discipline of sales and use it as a tool for understanding what builds trust in a business setting. In the long run, the honest seller always wins, even if they lose some business in the short term. This book is not a silver bullet. It is, however, a straightforward explanation of what to expect in sales, with strategies you can use to build trust with buyers.These principals are based on lessons from my career which have been with me for 15 years. They center around four basic questions:What is a seller?What should a seller be?What should a seller do?What should a seller not do?