The Growth Strategies of Hotel Chains

The Growth Strategies of Hotel Chains
Author :
Publisher : Routledge
Total Pages : 215
Release :
ISBN-10 : 9781136752926
ISBN-13 : 1136752927
Rating : 4/5 (927 Downloads)

Book Synopsis The Growth Strategies of Hotel Chains by : Kaye Sung Chon

Download or read book The Growth Strategies of Hotel Chains written by Kaye Sung Chon and published by Routledge. This book was released on 2006-02-07 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the worldand what strategies will they use to continue their growth? This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how


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