The Power of Information Networks

The Power of Information Networks
Author :
Publisher :
Total Pages : 0
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ISBN-10 : 1138847747
ISBN-13 : 9781138847743
Rating : 4/5 (743 Downloads)

Book Synopsis The Power of Information Networks by : Lei Guo

Download or read book The Power of Information Networks written by Lei Guo and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The news media have significant influence on the formation of public opinion. Called the agenda setting role of the media, this influence occurs at three levels. Focusing public attention on a select few issues or other topics at any moment is level one. Emphasizing specific attributes of those issues or topics is level two. The Power of Information Networks: The Third Level of Agenda Setting is the first book to detail the theoretical foundations, methodological approaches, and international empirical evidence for this new perspective.


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