The Rise of Mass Advertising
Author | : Anat Rosenberg |
Publisher | : Oxford University Press |
Total Pages | : 427 |
Release | : 2022 |
ISBN-10 | : 9780192858917 |
ISBN-13 | : 0192858912 |
Rating | : 4/5 (912 Downloads) |
Book Synopsis The Rise of Mass Advertising by : Anat Rosenberg
Download or read book The Rise of Mass Advertising written by Anat Rosenberg and published by Oxford University Press. This book was released on 2022 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rise of Mass Advertising is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.