The Soul of the New Consumer
Author | : David Lewis |
Publisher | : Hachette UK |
Total Pages | : 197 |
Release | : 2011-09-09 |
ISBN-10 | : 9781857884982 |
ISBN-13 | : 1857884981 |
Rating | : 4/5 (981 Downloads) |
Book Synopsis The Soul of the New Consumer by : David Lewis
Download or read book The Soul of the New Consumer written by David Lewis and published by Hachette UK. This book was released on 2011-09-09 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unearths the essence of new consumer behavior, explores the drive for authenticity over commodity and looks at why this is