Download or read book Video-based agricultural extension written by Bernard, Tanguy and published by Intl Food Policy Res Inst. This book was released on 2016-10-28 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2014, Digital Green and the Government of Ethiopia have been piloting a project to introduce a community-centric video approach to agricultural extension provision.1 Digital Green’s approach has the potential to transform extension in Ethiopia via a fairly simple impact pathway. By providing a cost-effective ap-proach to information dissemination, video-based extension can in-crease the adoption rate of productivity-enhancing agricultural technologies and practices by smallholder farmers, including in-creased adoption by women. The Digital Green approach could also improve data collection and analysis. This note, based on a more detailed project report,2 summarizes findings and recom-mendations that point the way to expanded use of video-based ag-ricultural extension.