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Language: en
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Type: BOOK - Published: 2009-11-12 - Publisher: Penguin
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions fo
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Type: BOOK - Published: 2005-05-19 - Publisher: Penguin
Seth Godin's three essential questions for every marketer: "What's you story?" "Will the people who need to hear this story believe it?" "Is it true?" All marke
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Pages: 220
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Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better-and look cooler-than $20 no-names . . . And believing it mak
Language: en
Pages: 164
Pages: 164
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The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader. Since it was first published almost a decade a